Wednesday, June 3, 2015

Wednesday Women: Laura Wainer Founder / Director of SF Web Fest


I'm heading to San Francisco this week to mentor and moderate panels at the First Annual SF Web Festival taking place this weekend: June 5-7, 2015. So for this Wednesday blog post I wanted to highlight the founder and director of the festival, Laura Wainer – a dynamic and creative producer.

What makes Laura ideal to highlight in our Women on Wednesday series is not only her 15 years experience working in environmental sciences, specializing in wetland ecology and restoration design for tidal marsh and upland ecotone in the San Francisco Bay Area. She was also a senior level scientist effectively planning, delegating, and supervising multiple projects. And most recently Laura created a new role for herself as the creator and founder of the First Annual SF Web Fest Foundation. I am always in awe of anyone that chooses to reinvent and follow a new passion.


Laura established this festival as a non-profit, created a Board of Directors, and signed on multiple award winning speakers and presenters including: Webby’s founder Tiffany Shlain, YouTube celebrity Tim Schmoyer, Bernie Su, creator of the highly-acclaimed series The Lizzie Bennett Diaries, Endemol Beyond president Will Keenan, and closing speaker Issa Rae. Ms. Rae, creator of the hit web series “The Misadventures of Awkward Black Girl”, has earned over 25 million views and nearly 200,000 subscribers on YouTube, and was twice named to the Forbes “30 under 30 List”.

“San Francisco is a creative community and is renowned for being the epicenter of the digital world,” says Laura Wainer. "This is a perfect time to leverage SF’s abundant resources and launch this event. People want to engage with the real movers and shakers in the industry. The goal is to merge the tech and film industries and grow audiences.”

So I'm happy to help promote this festival and help grow this audience. Read on for more information and details:

MISSION
SF Web Fest seeks to connect premium content, platforms, and reach in this growing digital space of entertainment.

VISION
SF Web Fest vision is to create the key link between original content, digital platforms, and marketing reach by leveraging our critical seat in Silicon Valley and the Bay Area. We discover and showcase emerging talent and develop relationships between creators, capital and audiences.

WHAT IS SF WEB FEST?
A forward-thinking hub where independent web series and show runners can network with fellow creators and distributors, screen and receive recognition for original content, and develop and share new formats in digital entertainment.

PURPOSE
Poised at the center of the digital stage, the SF Web Fest is the exclusive channel which merges premium web content with next generation distribution.. We aim to grow and nurture the top web series by developing a market festival to bring together creators, executives, sponsors, partners, and viewers to discover original content and tap into new audiences.

GOAL
Create an engaging and responsive forum that provides access to industry experts and distribution channels, accomplished speakers and panelist, networking opportunities and theatrical screenings of premium web series.

HOW WE DO IT
We grow and nurture creative innovation by developing a market festival for creators, executives, partners, financial channels, and viewers to discover original content and tap into new audiences.

AUDIENCE
SF Web Fest participants include web series creators, content seekers, distribution and finance channels, filmmakers, film industry, music composers, marketing and PR professionals, animators, engineers, and festival goers.

For tickets and more information please visit the SF Web Fest at: 

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Linda Kruse
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Creator / Producer / Director

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